Every time you shop, you get money back. Thanks to Refunder. It is a network of stores, brands and their customers. A portal of offers and deals beneficial for both the shopper and the store. You simply register and start shopping in one of the popular stores connected. The stores offer Refunder provision for recommending you to shop with them, and they share that provision with you! You get real money back on all your purchases and some times even exclusive deals available only through their website. To communicate their offer to customers, they ran a campaign in the subways and train-stations of Stockholm, with complementary TV and online ads.